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Ramanathan, U and Mathirajan, M (2019) Improving infrastructure of e-tailing in india for environmental sustainability. In: 4th North American IEOM Conference IEOM 2019, 23 - 25 October 2019, Toronto, pp. 448-449.
Ramanathan, U and Mathirajan, M and Balakrishnan, AS (2024) Role of e-tailing: a new way of business during COVID situation in India � a critical view. In: Benchmarking, 31 (3). pp. 1062-1072.