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Revisiting Globalization In the Indian context - A study of the culture of consumers and consumers of culture - initial insights into a study of HQEs in India

Anuradha, NS (2007) Revisiting Globalization In the Indian context - A study of the culture of consumers and consumers of culture - initial insights into a study of HQEs in India. In: Paper presented at the Workshop on "Globalizing lifestyles between McDonaldization and sustainability perspectives The case of the New Middle Classes" at the artec Institute, University of Bremen, , 4-5 October, 2007, Germany.

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Item Type: Conference Paper
Department/Centre: Division of Interdisciplinary Sciences > Management Studies
Date Deposited: 02 Nov 2011 04:34
Last Modified: 02 Nov 2011 04:34
URI: http://eprints.iisc.ac.in/id/eprint/41841

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